Photo&col; courtesy of Burberry Beauty
The stories dominated fashion headlines on Tuesday.
Burberry cosmetics returns to US
Burberry Beauty is reintroducing its makeup collection to the United States, launching exclusively on Nordstrom.com. The collection will be available online ahead of its launch in March 2025 at Nordstrom New York. Prices range from $36 to $65 and include primer, foundation, concealer, and setting powder. , four colors of eye shadow, mascara and three lipsticks. {Fashionista Inbox}
How this election affects fashion legislation
After a push within the fashion industry to encourage people to vote, focus now turns to how the industry will be affected by the election results. The de minimis rule – a trade provision that allows single items worth $800 or less to enter the country duty-free – is important to brands like Shein and Temu, and closing the loophole has united politicians from both parties. If Donald Trump wins the presidency, his proposed tariff plan could reduce Americans’ spending power and raise the price of imports from around the world, including punitive tariffs on goods made in China. As high as 60% to 100%. The election results may also determine whether the Inter-American Trade and Investment Act is passed, which contains $14 billion in domestic recycling and fashion and textile innovation incentives. If Democrats win the Senate, the policy will be more likely to pass. {WWD/paywall}
Valérie Leberichel joins Gucci as head of communications
Valérie Leberichel has been appointed senior vice president of global communications for Gucci. Leberichel has served as Vice President of Global Communications at Givenchy since 2022 and previously held communications positions at Prada and Miu Miu. Gucci also hired new vice president of digital marketing and media Marcello Mastrogiacomo and global media director Daniela Raganato. {fashion business/paywall}
How big-box retailers win over premium beauty brands
Big-box retailers like Target and Walmart are increasingly expanding their beauty ranges through store-in-stores, updated assortments and improved merchandising. Target has already brought in popular brands like Blake Lively’s Blake Brown and L’Oréal’s Colorsonic, while a store-in-store partnership with Ulta Beauty has brought in more than 70 well-known brands, including Ouai and Fenty Beauty . Now, more and more independent beauty brands are choosing to enter big-box retailers: Byoma debuted in the U.S. at Target, Bubble partnered with Walmart, and Starface has grown in both chains. These large retailers often provide beauty brands with more visibility with their larger footprints and more shelf space. {fashion business/paywall}
Please note: We sometimes use affiliate links on our site. This in no way affects our editorial decisions.
Tune in to the Fashionista Network and join the conversation with fashion and beauty industry leaders. Register here.
