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    Home»Fashion»Must Read: Transforming AI Designs into Real-Life Clothes, Ulta Beauty Expands Retail Media Network
    Fashion

    Must Read: Transforming AI Designs into Real-Life Clothes, Ulta Beauty Expands Retail Media Network

    asifwebBy asifwebOctober 24, 20244 Mins Read
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    Lulu Li at Moncler’s “City of Genius” event.

    Photo&col;Zhang Lintao/Getty Images for Moncler

    The stories made headlines in the fashion world on Thursday.

    How Lulu Li and Moncler turn artificial intelligence designs into real-life clothing

    Lulu Li’s collaboration with Moncler transforms the Chinese artist’s AI collection into real-life ready-to-wear for the first time. The series, which includes down jackets, vests and “urban style items” series, is now on sale at Moncler stores in China and will be available globally from October 28. Fashion Business magazine’s Elektra Kotsoni spoke with Lee about her experience creating the collection and her thoughts on using artificial intelligence in fashion. “I know how technology can help artists,” Lee told Cotsonne. “Can technology somehow force artists to adhere to a certain grammar – just like painting, there are specific ways to use different types of painting to make it work. The same goes for artificial intelligence; you should work in a specific way for this Tools where artificial intelligence works to your benefit {.Fashion Commercial/paid}

    Ulta Beauty expands retail media network with non-beauty advertisers

    Ulta Beauty’s retail media network UB Media launched in May 2022 and has since secured 300 brand partners, but now it’s teaming up with e-commerce technology company Rokt to launch AI-powered non-popular ads. The ads allow companies like Hulu and PayPal to show relevant offers to Ulta’s 44 million loyalty members as they browse, and Rokt’s AI-driven system is designed to make the ads feel more like a curated experience for Ulta shoppers. Non-popular ads are not directly related to the hosting platform’s products or services, allowing advertisers to reach audiences outside of their usual categories. {glossy/paid}

    Why L’Oréal’s dermatology and skin care division is slowing down

    L’Oreal’s third-quarter sales showed that its skin care division, represented by brands such as Cerave and Skinceuticals, grew only 0.8% to $1.77 billion, compared with expectations of 11%. The unit has become a key area for L’Oréal, but Chief Executive Nicolas Hieronimus said a slowdown in the U.S. business was the “biggest culprit” for the unit’s poor performance. As competition in dermatologist-approved skin care increases and pharmacy distributors decline, L’Oréal will need to focus more on new innovative products and effective marketing. {fashion business/paywall}

    Queen Latifah stars in the latest promotional video for “Good American”

    Queen Latifah is the star of Good American’s latest American Idol event, which was originally launched by Cindy Crawford. Shot by Cass Bird and styled by Julia Sarr-Jamois, wearing a leather blazer and jeans by Good American, Queen Latifah’s campaign highlights her barrier-breaking music career and encourages women to define beauty on their own terms. See all of Queen Latifah’s American Icons campaign photos below. {Fashionista Inbox}

    Queen Latifah endorses Good American’s American Idol campaign. Photo: Courtesy of Cass Bird/Good American

    View 28 images from this gallery in the original article

    MM6 Maison Margiela collaborates with Timex

    MM6 Maison Margiela and Timex have teamed up to launch a redesigned version of the Timex T80 digital watch. This collaboration reimagines the T80 as a two-in-one watch and comes as a gift set with a stainless steel bracelet, as well as the first T80 ring watch. The MM6 Maison Margiela x Timex collaboration, priced from $180 to $200, is available now at maisonmargiela.com, timex.com, select MM6 stores and select multi-brand stores. {Fashionista Inbox}

    MM6 Maison Margiela x Timex. Photo: Courtesy of MM6 Maison Margiela

    See 6 images from this gallery in the original article

    Darren Walker to receive award at Brooklyn Artists Ball

    Darren Walker will be the Brooklyn Museum’s next honoree at the Brooklyn Artists Ball sponsored by Dior on April 29. He was recently appointed Chairman of the Board of Directors of the National Foundation for the Arts. “It is an honor to be recognized by the Brooklyn Museum, both a passionate supporter and a bastion of vitality for the arts and artists,” Walker said in a statement. “I am honored and grateful for the opportunity to support The museum’s mission is to celebrate and preserve art and culture and ensure that our community has access to experiences that inspire collaboration and compassion in a time of great need.” {WWD/paywall}

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