a few things are real The Who What Wear team is excited. Surprise sales, vintage finds and celebrity spottings in our favorite brands are always high on the list, but one thing that always gets our hearts racing is when a high street store and designer collaborate on a collection. From the moment we heard the news that high street hero John Lewis has teamed up with popular womenswear brand AWAKE MODE, there was an instant silence in the office— How often do two of our favorite brands join forces to create a runway-worthy collection of clothing (and accessories) at high street price points? this This will be a moment worth celebrating.
(Image credit: Who Wears What/John Lewis)
Officially launching today, the 46-piece strong collection features sculptural dresses, detailed tops, crisp tailoring, and candid style. killer We look forward to AWAKE MODE’s edgy femininity and sophisticated dressy outerwear. This collection transitions easily between work, weekends, and everything in between, with a dash of designer flair added of course.
The presentation, organized by the British Fashion Council and coinciding with the 40th anniversary of London Fashion Week, reflects John Lewis’s commitment to high quality and aim to support local design talent (in short, a match made in heaven). After spending the better part of the morning looking through each piece and imagining how it would look in our wardrobes (suede hobo bag! scarf coat! kitten heel boots!), it’s fair to say that I and I ‘s fellow editors are convinced that this collaboration is the perfect fall/winter capsule wardrobe with just one simple edit.
(Image credit: John Lewis)
If our reactions – and the hundreds of clicks per minute – are anything to go by, this probably won’t last long, so if you want to get your hands on one of these limited-edition pieces, don’t wait. Keep scrolling to see and shop our favorite pieces from the John Lewis X AWAKE MODE collection. You won’t regret it.
Shop the John Lewis X AWAKE MODE Collection:
john lewis x wake mode
John Lewis X Awake Mode poncho coat, beige
Cape coats are very popular right now.
john lewis x wake mode
John Lewis X Awake Mode belted jacket, gray
This tailored fit is impeccable.
john lewis x wake mode
John Lewis X Awake Mode oversized jacket, beige
To be honest, I had a feeling this was going to be a bestseller.
john lewis x wake mode
John Lewis X Awake Mode faux fur scarf coat, off-white
Faux fur scarf coat? You got me in faux fur.
john lewis x wake mode
John Lewis X Awake Mode fringed sleeve knitted dress, black
This is perfect for party season.
john lewis x wake mode
John Lewis X Awake Mode knitted knot dress, red
Hot red remains a major trend for Fall/Winter 24.
john lewis x wake mode
John Lewis X Awake Mode Rectangular Dress, Black
john lewis x wake mode
John Lewis X Awake Mode Asymmetric Jacket, Black
The hint of shoulders is so elegant.
john lewis x wake mode
John Lewis X Wake Mode Asymmetric Cable Jumper
We would love to stay here during the colder months.
john lewis x wake mode
John Lewis
Much more interesting than a regular white T-shirt.
john lewis x wake mode
John Lewis X Awake Mode striped asymmetric top, off-white/navy
It has been viewed hundreds of times within a few hours.
john lewis x wake mode
John Lewis X Awake Mode studded jeans, medium blue wash
A fashionable reminder that horse shoe jeans are not going away.
john lewis x wake mode
John Lewis X Awake Mode Curved Naplak Trousers, Black
Just add a chunky oversized sweater.
john lewis x wake mode
John Lewis X Awake Mode tailored trousers, gray
Every wardrobe needs a pair of versatile wide pants.
john lewis x wake mode
John Lewis X Awake Mode denim skirt, medium blue wash
How to do boho in a grown-up way.
john lewis x wake mode
John Lewis X Awake Mode medium embellished suede shoulder bag, tan
Designer bags for under £150? Yes please.
john lewis x wake mode
John Lewis X Awake Mode large hobo bag in embellished suede, brown
There is also a bigger bum.
john lewis x wake mode
John Lewis X Awake Mode croc-effect leather long kitten heel boots, tan
These look great paired with blue denim.
john lewis x wake mode
John Lewis X Awake Mode croc-effect leather square-toe court shoes, tan
The curved heel is engineered to perfection.
john lewis x wake mode
John Lewis X Awake Mode stiletto leather boots, silver
Now this is a party starting shoe!
Prices start at £49 for T-shirts and £399 for jackets. The range will be available in 10 John Lewis stores and john lewis website.
